Name: DLP® Texas Instruments
Product Used: A full custom project consisting of tension fabrics, aluminum, panel systems, and laminates.
Project Challenge: The challenge for Texas Instruments was to show both retailers and consumers multiple ways to utilize a DLP projector with various components including a gaming system, laptop, and various digital and video cameras.
Design Solution: Featherlite designed a mock retail environment for the 2006 Consumer Electronics Show. Custom manufactured retail endcaps were used to display the 11 live projectors that were placed at various angles and heights. Featherlite also created a series of displays showing multiple ways to mount the projectors within retail or home environments.
Client Comments: "Our measured goals for this show surpassed everyone’s expectations. I attribute our success to your attentiveness to details from our initial planning meeting to the physical executing at the show itself. As a direct result of the Front Projection portion of the Texas Instruments CES booth, we have received large commitments from every National Retailer we met with at the show."
- J.K. • Retail Account Manager for DLP Front Projection