For PACK EXPO 2025, Liberty Plastics made the leap from portable displays to a fully integrated Featherlite 10×20 exhibit — gaining durability, storage, backlit visibility, and long-term modular flexibility.
Challenge
Liberty Plastics wanted to move beyond basic pop-up displays and present a professional, durable exhibit at PACK EXPO, one that could store product samples, elevate brand presence, and flex for multiple future shows without exceeding budget.
Featherlite solution
Featherlite designed a modular 10×20 booth built around both function and longevity. A custom reception counter provided hidden storage, while a built-in closet and open display bins supported product sampling and giveaways. Strategic backlit elements, including a reception counter, a vertical panel, and a sliding graphic, gave the brand presence without unnecessary cost. All components were designed to be reused, reconfigured, and adapted for upcoming road events and future show footprints.
Impact
The exhibit marked a dramatic upgrade for Liberty Plastics, projecting a polished, consistent brand experience while simplifying on-site operations through smart storage integration. The modular system ensured long-term value and adaptability, and helped the team maintain a professional presence across multiple upcoming events.
